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Insurance and InsurTech

Freedom of action in a fast-changing insurance landscape

Insurance touches nearly every aspect of private and economic life, creating significant business potential. However, this also means that insurers must master a multitude of complex challenges.

Adnovum lays the groundwork

In today's environment, insurers only have the freedom to act decisively when they can set priorities, make decisions, and execute without legacy systems, governance barriers, or technological constraints limiting their room to maneuver.

Adnovum helps you regain this freedom. With our solutions, primary and reinsurance carriers, brokers, and specialist providers build the foundation they need to improve operational KPIs and establish a platform for sustainable business success. We deliver real, measurable value, and we hold ourselves to that standard.

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«In its customer service, CSS relies on intelligent client dialog automation for more efficiency and client satisfaction.»

Heinz Thürig

Stream Lead & Analyst, CSS

Three key areas of tension with great potential

Demanding operational KPIs, increasing volatility across market, customer, and regulatory landscapes, and ever more complex internal processes require a clear strategic focus. Insurers therefore find themselves operating within several areas of tension, with three standing out in particular:

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Efficiency and adaptability

Rising cost pressure forces insurers to become more productive. At the same time, systems, processes, and organization must be able to adapt faster. Today, efficiency is created less through cost-cutting measures and more by reducing friction in processes, decisions, and system dependencies.

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Continuity and freedom in decision-making

Stable products, insurance policies, and core processes are business-critical,yet legacy landscapes and governance structures increasingly determine what can be implemented, and when. The challenge lies in ensuring continuity without restricting strategic freedom of action.

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Core business and risk prevention

Traditional insurance models are under pressure from new risk types, volatility, and regulatory requirements. Risk prevention is evolving from a secondary concern to an integral capability that must be deeply embedded in underwriting, pricing, and operational processes – without adding complexity.

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Adnovum strengthens the insurance industry in the key areas of tension


In a world of constant change, success is not defined by the next new technology. What matters are integrated solutions where enterprise software, cyber resilience, applied AI, and cloud-native architectures work seamlessly with people and processes, delivering real results in regulated and live environments.

Adnovum delivers these solutions based on Swiss engineering principles: precision, reliability, built-in auditability, a zero-downtime mindset, and long-term responsibility. We unite tailored solutions with proven industry platforms and standard products to give you the maximum value for your investment.

This is how we strengthen the insurance industry, create clarity, and focus on the essentials. We help you set priorities, turn investments into impact, and deploy technology to deliver real, sustainable value across the core areas of tension in insurance.

Insurers that focus on impact choose Adnovum

When aspiration, execution, and operations come together.

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Why Adnovum?

We think in terms of empowering action.
Not based on target architectures or technologies, but on the day-to-day capabilities in the insurance industry for decision-making, steering, and delivery. 

We modernize while staying operational and compliant. 
We bring many years of experience in highly regulated environments, modernizing without compromising stability, compliance, or ongoing programs. 

We combine strategic thinking and delivery. 
Strategy and delivery are not separate worlds for us. We take ownership, especially when things get complex. 

We act with focus, not breadth. 
We invest where outcomes are created, rather than launching major transformations that fail to make an impact. 

We enable better – and compliant – decision-making and experiences.
We do not build AI showcases. Our solutions are practical, production-ready, and designed to deliver measurable value. 

A strong network spanning research,
technology, and product vendors

 Innovation emerges where diverse perspectives meet. That is why we collaborate with experts from research, technology, consulting, and the insurance industry, as well as with selected product vendors, who broaden our horizon and strengthen our ecosystem. These partnerships give us early insights into relevant trends, access to emerging technologies, and a way to contribute to the professional discourse. Insights from thought leadership and innovation impulses from modern products flow directly into our projects – creating clarity and genuine value for our clients.
Together, we are shaping the future of the industry.

Let's get started

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«In the insurance industry, technology is only compelling when it accelerates decision-making, clarifies risks, and improves customer experience. Our ambition is to deliver precisely these benefits while reducing complexity – so insurers can focus on what truly matters: being there for their customers when it counts.»

Dr. Christian Straube

Head of Industry Insurance